Entrepreneur

Systems Architect

Data Engineer

Speaker

Army Veteran

About Danny Davis

Danny Davis is a lifelong learner, athlete at heart, and curious mind dedicated to growth in every form. Raised to value hard work and integrity, Danny carries a mindset shaped by both discipline and curiosity. Whether he’s outdoors with his wife Rebecca and their Belgian Malinois, Javelin, or reflecting on the lessons that shaped his journey, he approaches life with intention and gratitude.

He believes in building things that last, from relationships to ideas, and strives to live with a sense of purpose rooted in faith, family, and legacy. Those closest to him know him for his thoughtfulness, his relentless drive to understand how things work, and his ability to find meaning in both challenge and change.

At his core, Danny is a student of life, blending reflection with action, discipline with creativity, and faith with courage. He’s the kind of person who believes that who you become is far more important than what you achieve.

Recon Sports was founded on a simple belief: data should make coaches’ lives easier, not harder. Built from the ground up within college football programs, Recon bridges the gap between technology and the human side of performance.

Rather than offering another platform to manage, Recon builds systems that think like coaches — capturing what matters, cutting out the noise, and helping teams see the full picture of athlete development.

At its heart, Recon Sports is about people. It’s about the strength coach trying to make sense of endless spreadsheets, the sports scientist searching for signal in the noise, and the director who wants to show real progress to players, parents, and recruits. Recon helps them connect those dots through tailored data solutions that adapt to their workflows, not the other way around.

From in-house databases to fully customized dashboards, Recon is redefining what it means to be data-driven in sports. It’s not just about analytics — it’s about clarity, connection, and giving coaches the power to focus on what they do best: developing athletes.

United States Military Academy at West Point

Danny Davis is a proud graduate of the United States Military Academy at West Point, where he carried on his family’s legacy of leadership, service, and discipline. The values forged there — honor, accountability, and an unshakable commitment to excellence — continue to guide his life and work. For Danny, West Point wasn’t just an achievement; it was a calling that deepened his sense of purpose and responsibility.

From Army Captain to Entrepreneur

Danny’s path from Army Captain to entrepreneur didn’t happen overnight — it was built hour by hour, long after the workday ended. While serving full-time in the U.S. Army, he spent every evening from 5pm to 9pm teaching himself data systems, building early prototypes, and learning how to solve real problems for coaches. Recon Sports wasn’t a company at that point — it was a side project powered by curiosity, discipline, and an obsession with making football operations smarter. Those after-hours work sessions became the foundation for what would eventually evolve into a full-scale data engine trusted by some of the top programs in the country.

Before any logos, contracts, or big-name partnerships, Danny started from the ground up by volunteering at local high schools and running their data operations for free. He sat in film rooms, broke down tendencies, built reports from scratch, and learned firsthand what coaches actually needed on Friday nights. That grassroots work became Recon Sports’ DNA — built in real locker rooms, not boardrooms. By the time he left the Army, Danny had already created a blueprint for integrating technology, coaching, and decision-making at a level most programs hadn’t imagined. That ground-level experience became the launchpad for the company he leads today.

Podcasts

Danny Davis is a speaker, guest, and teacher who bridges the worlds of sports, technology, and leadership. He teaches some of the top directors in the country how to design and manage data operations within elite athletic programs, while also mentoring high school students on the fundamentals of data, decision-making, and critical thinking. Whether on stage, in the classroom, or in conversation, his goal is the same — to make complex systems simple and to help others see the bigger picture.

Invite Danny Davis to your next event if you want your audience to walk away thinking differently about how data, leadership, and human performance connect. He blends real-world experience from working alongside top collegiate programs with a down-to-earth approach that resonates with both coaches and executives alike. Danny doesn’t speak in theory — he teaches through lived experience, simplifying the complex and showing how clarity, structure, and mindset can transform any organization. His talks leave audiences inspired, informed, and ready to take action.

Danny's Newsletter

Quotes on Danny Davis

Danny is a master at syncing all of your data together and presenting it in a way that acutally makes sense – Ted Lambrinides, President Sports Performance Consulting

What Danny is doing is truly remarkable and is on the cutting edge of empowing atheltes – Leigh Steinberg, CEO of Seinberg Sports & Entertainment

Danny has truly revolutionized how we operate within every department. The way he brings our ideas to life and helps us is no other. – Travis Taylor,  University of Tennessee Football

Danny is a pure genius! His qualities of leadership and creativy brings his leadership to a whole new level. – Dave Blanchard, CEO of the Og Mandino Group

 

Not only is Danny a pure joy to work with, he is an a data guru like no other! – Eric Rash, Baylor Univeristy Football

Media Questions for Danny

  • You’ve worked with high-level football programs for years — what’s the biggest misconception teams have about using data to win?

  • Can you walk us through your journey from West Point and the Army to becoming a leading data strategist in college football?

  • Recon Sports integrates 25+ data sources into a single engine. What problems were you trying to solve when you built it?

  • What does “building an internal athlete management system” actually mean for a football program, and why is it becoming essential?

  • You’ve said athlete data is treated like ‘digital gold.’ What does that mean for coaches, performance directors, and athletic departments?

  • Where do you see the next 3–5 years of sports performance, technology, and analytics going — and how should teams prepare?

  • For younger coaches, analysts, or high school students who want to enter this field, what skills or mindsets matter most today?

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Recon Digits